You may wonder if even small company content owners have begun to start their Streaming services. But, Why YouTube didn’t it create its own? They already have the infrastructure and the world’s best Vidoe streaming platform. The Success of Google and its sub-companies is they always choose a success path. They know, How much Netflix and other companies are struggling to keep up with the Streaming business. Since they buy and stream content, They can’t judge the success of the content is excellent; they get more revenue. Youtube is already working on a model that is similar to Play Store. Instead of buying content on their own, YouTube Channel Store allows other Streaming platforms to Content on YouTube Interface.
What is YouTube Channel Store?
YouTube TV is, to an extent, already a channel store, and you can join HBO Max, Starz, Showtime, and many other channels from the YouTube TV interface. You can also purchase or rent movies on YouTube and stream certain content at no cost. Recently, code within Google TV’s app indicates fifty free TV channels will be added to the service. In simple words, YouTube Channel Store will work like a Play Store, Where instead of going to separate Stream platforms, You can catch all the contents within the YouTube Interface.
The company is resuming discussions with entertainment companies regarding participating in this platform. It is calling internally” channel store” internally “channel store,” the report stated, quoting people with knowledge of the talks.
Official Statement from the Youtube Platform
” I think whether the content is distributed as the form of a bundle, or if in the future we are exploring different ways to distribute it, I believe YouTube is a good partner in this,” Said YouTube Christian Oestlien, the VP of product management.
Is it possible to do it in Reality?
Netflix and Amazon will not come to YouTube Channel Store. But others will. To make this happen, YouTube will have to convince streaming companies to accept that they’re not a threat to their business. The relationship of YouTube with Hollywood has been improving over time, but most entertainment companies view YouTube as a collaborator and a necessary evil. Although Apple and Amazon have similar services, they’re not the dire and paradigm-shifting threat to the film and TV industry that YouTube is.
What you Peacocks, as well as Paramount Plus of the world, will weigh the benefits of YouTube’s massive audience against the competition enticed by its content will be a significant factor in determining whether YouTube will be the channel retailer it aspires to become.
What are the ways that Content companies can make money?
YouTube is currently discussing the possibility of splitting subscription revenues with streaming partners, though the terms can differ depending on the partner, as per people familiar with the matter. Typically, businesses with streaming hubs receive a portion of the profits from transactions within their marketplaces. So, When you pay for the channel or content that is available in the Channel store, YouTube will get the cut and spend the rest to the owners, similar to existing subscription plans.
The report also stated that the platform has been developing over the last 18 months and may be ready in the fall of this year.
The YouTube Channel Store idea is excellent. As I said earlier, Popular companies, including recent successful streaming platform companies like Disney+, won’t use this new feature. Leading companies didn’t struggle to develop and maintain the video streaming platform. But small companies with good content work to provide a better experience on the forum. Since the UI is not good, most users go out even though the content is good.
Spending on a different platform is a considerable investment and risk. Instead of spending time on the platform development, When they tie up with YouTube Channel Store, They can focus on choosing good content. Also, Compared with any available Video UI, YouTube always gets a top place. As a user, What are your thoughts about YouTube Channel Store? Share it below.
Selva Ganesh is the Chief Editor of this Blog. He is a Computer Science Engineer, An experienced Android Developer, Professional Blogger with 8+ years in the field. He completed courses about Google News Initiative. He runs Android Infotech which offers Problem Solving Articles around the globe.